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ESTABLISHMENT OF BUSINESS STRATEGY OF DANANG RUBBER JOINT STOCK COMPANY

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ESTABLISHMENT OF BUSINESS STRATEGY OF DANANG RUBBER JOINT STOCK COMPANY

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... General introduction about Danang rubber joint stock Company 2.1.1 The history of formation and development of the company Danang rubber Joint Stock Company is a member of Vietnam National Chemical... development of the business With significant practices, we have chosen the topic: "Establishment of business strategy of Danang rubber joint stock Company in 2011-2015 periods" for management strategy. .. BUSINESS OF THE DANANG RUBBER JOINT STOCK COMPANY 20 2.1 General introduction about Danang rubber joint stock Company 20 2.1.1 The history of formation and development of

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Xem thêm: ESTABLISHMENT OF BUSINESS STRATEGY OF DANANG RUBBER JOINT STOCK COMPANY, ESTABLISHMENT OF BUSINESS STRATEGY OF DANANG RUBBER JOINT STOCK COMPANY, Figure 2.1: Structure the Organization of DRC (Source: DRC Annual Report 2010), Figure 2.2: GDP and CPI growth over the year (Source: GSO)., Chart 2.1: The market share of some tire manufacturers in 2010 (Stock Analysis Report DRC, dated 10/03/2011 of the APEC Securities)

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Mục lục

  • Figure 2.4.: Barriers and benefits (Source: Michael E. Porter).

  • BARRIERS TO WITHDRAW

  • Table of Contents

  • CHAPTER I: INTRODUCTION

    • 1. GENERAL CONTEXT AND RATIONALE

      • 1.1 General Context

      • 1.2 Rationale

      • 1.3 The significance of the subject.

      • 2. OBJECTIVES OF THE TOPIC

        • 2.1 General objective

        • 2.2 Specific objectives

        • 3. OBJECTS AND SCOPE OF RESEARCH

          • 3.1 Research objects

          • 3.2 Scope of research

          • 4. METHODOLOGY

          • 5. THE STRUCTURE OF THE SUBJECT

          • CHAPTER II: CONTENT ANALYSIS

            • PART 1: RATIONALE OF STRATEGIC BUSINESS CONSTRUCTION IN ENTERPRISES

              • 1.1 Business strategy of an enterprise

                • 1.1.1 The concept and characteristics of business strategy

                • 1.1.2 Classification of business strategy

                • 1.1.3 The role of strategic planning within the business activity of enterprises

                • 1.1.4 The level of strategic management

                • 1.2 The process of building and choosing business strategy

                  • 1.2.1 The process of building business strategy.

                  • 1.2.2 Research business environment

                  • 1.2.3 Build and choose feasible trading strategy options

                  • PART 2: ANALYSIS OF THE REALITY AND STRATEGIES OF BUSINESS OF THE DANANG RUBBER JOINT STOCK COMPANY

                    • 2.1 General introduction about Danang rubber joint stock Company

                      • 2.1.1 The history of formation and development of the company

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