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Quản trị kinh doanh luôn là một trong những ngành hấp dẫn các bạn trẻ năng động, đặc biệt trong xu thế hội nhập kinh tế Quốc tế của Việt Nam những năm gần đây. Việc tìm hiểu rõ về ngành Quản trị kinh doanh giúp bạn định hướng nghề nghiệp tốt hơn trước khi quyết định chọn ngành, chọn trường theo học. Chúng ta sẽ từng bước tìm hiểu qua tất cả những thông tin cần thiết, qua đó giúp bạn có cái nhìn rõ ràng hơn về ngành học này.
Chapter 16 Leading Change Chapter Objectives Recognize social and economic pressures for change in today’s organizations Implement the eight-stage model of planned major change and use everyday strategies for gradual change Use techniques of communication, training and participation to overcome resistance to change Effectively and humanely address the negative impact of change Expand your own and others’ creativity and facilitate organizational innovation Ex 16.1 Forces Driving the Need for Major Organizational Change Globalization, technological change, e-business, increased competition, changing markets More threats More domestic competition Increased speed International competition More opportunities Bigger markets Fewer barriers More international markets More large-scale change in organizations Reengineering Horizontal organizing – teams Networks Quality programs New technologies and products Mergers, joint ventures Consortia Virtual and global teams Strategic change Cultural change Learning organization Ex 16.2 The Eight-Stage Model of Planned Organizational Change Institutionalize changes in the org culture Establish a sense of urgency Consolidate gains, create greater change Form a powerful guiding coalition Develop a compelling vision and strategy Communicate the vision widely Generate short-term wins Empower employees to act on the vision Ex 16.3 A Range of Everyday Change Strategies Disruptive selfexpression Variable-term opportunism Private Leader working alone Public Leader working with others Verbal Jujitsu Strategic alliance-building Personal Compact The reciprocal obligations and commitments that define the relationship between employees and the organization Downsizing Intentionally reducing the size of a company’s workforce Innovation Terms Creativity The generation of new ideas that result in improved efficiency and effectiveness of the organization Idea Incubator A safe harbor where ideas from employees throughout the organization can be developed without interference from company bureaucracy or politics Innovation Terms (contd.) Corporate Entrepreneurship Internal entrepreneurial spirit that includes values of exploration, experimentation, and risk taking Idea Champions People who passionately believe in a new idea and actively work to overcome obstacles and resistance Ex 16.4 Characteristics of Innovative Organizations and Creative People The Innovative Organization The Creative Individual Alignment Commitment Focused approach Self-initiated activity Interdependence Persistence Energy Unofficial activity Self-confidence Nonconformity Curiosity Diverse stimuli Open-mindedness Conceptual fluency Enjoys variety Within-company communication Social competence Emotionally expressive Loves people 10 Ex 16.5 Stages in the Creative Process Recognition of problem/opportunity Evaluation and implementation Information gathering Insight Incubation 11