2016-04-01 The Importance of Non-verbal Communication 7% Non-Verbal Communication Week How to be a good speaker 1.Credibility 2.Expertise 3.Dynamic What Forms First Impressions Albert Marabian- UCLA “the words” 38% “tone of voice” 55% “body language” Be a dynamic speaker 1.Adapt his/her speaking style to audience 2.Be Natural when speaking 3.Change for a Reason during the speech 2016-04-01 Change in speech Parts of Non-Verbal Communication 1.Maintain Attention 1.Voice: Speed 2.Create Emphasis 3.Facial Movements 2.Voice: Loudness 4.Gestures 5.Eye Contact 6.Movement 7.Posture Non-verbal: Speed ●natural speed ●Pause for effect Non-verbal: Loudness ●no perfect loudness o Do not shout & not whisper ●Microphones ospeak in the direction of the mic (about 30 cm away) 2016-04-01 Non-verbal: Facial Features Woman without her man is nothing ●Your face is the most important ●Don't be afraid to show your emotions Non-verbal : Gestures I am happy ●Keep hands free and above the podium ●Use Hand Vocabulary 2016-04-01 Non-verbal: Eye Contact ●trust and credibility Non-verbal: Movement ●Moving = confidence ● maintain attention ●Moving towards different parts of the audience = connect with audience Non-verbal: Body Posture ●Your body = symbol of your speech o If your body is relaxed, audience will feel relaxed 2016-04-01 Summary: Non-verbal communication 1.Speed 2.Loudness 3.Facial Movements 4.Gestures 5.Eye Contact 6.Movement 7.Posture Week presentation Please prepare a presentation on a company of your choice (1) Presentation (2) page report Presentation = to 10 mins Speech structure Delivery skills Audience page report: Write a report on a company like the stories in 100 Great Businesses and the minds behind them See eclass for more details