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Strategy formulation for PVGAS Subsidiary - PVGAS trading limited period 2011-2025
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Ngày đăng: 27/03/2015, 14:05
Xem thêm: Strategy formulation for PVGAS Subsidiary - PVGAS trading limited period 2011-2025
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Mục lục
COVER PAGE
ACKNOWLEDGEMENT
TABLE OF CONTENTS
LIST OF TABLES
LIST OF ABBREVIATIONS
LIST OF APPENDICES
PART ONE. INTRODUCTION AND LITERATURE REVIEW
CHAPTER 1. INTRODUCTION
1.1. Background and problem statement
1.2. Research objectives
1.3. Scope and limitation
1.4. Methodology
1.5. Organization of the research paper
CHAPTER 2. LITERATURE REVIEW
2.1. Strategy overview
2.2. Strategic tool
2.3. Marketing management theory
PART TWO. STRATEGIC PLANNING MODEL
CHAPTER 3. PMGAS TRADING COMPANY STRATEGY FORMULATIONS
3.1. PVGas history and development
3.2. PVGas trading - a member of PVGas company - overview information
3.3. World and Vietnam gas market
3.4. Pest and five forces analysis
3.5. Strategy input analysis stage
3.6. The strategy combination stage
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