Development strategies for Au Viet Trading and Construction Co., Ltd from 2013 to 2018

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Development strategies for Au Viet Trading and Construction Co., Ltd from 2013 to 2018

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  • COVER PAGE

  • TABLE OF CONTENTS

  • INTRODUCTION

    • 1. Backgrounds and statement of the problem

    • 2. Aims of the research

    • 3. Subject and scope of the research

    • 4. Research methodology

    • 5. Structure of the thesis

    • CHAPTER 1 : THEORETICAL BACKGROUNDS ON STRATEGIC MANAGEMENT FOR THE COMPANY

      • 1.1. The origin of strategy

      • 1.2. The concept of strategy

      • 1.3. The relevant concepts

      • 1.4. Strategic management and its significance

      • 1.5. The strategic management model

      • 1.6. The strategic development tools

      • 1.7. The strategic management process

      • 1.8. Summary

      • CHAPTER 2 : CURRENT SITUATION OF STRATEGIC MANAGEMENT IN AU VIET TRADING AND CONSTRUCTION CO.,LTD

        • 2.1. Overview of Au Viet trading and construction co.,ltd

        • 2.2. Business result of Au Viet trading and construction co.,ltd

        • 2.3. Organizational structure of Au Viet trading and construction co.,ltd

        • 2.4. Analysis of the external environment

        • 2.5. Internal environment

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