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Building business strategy for retail banking in bank for investment anf development of Vietnam (BIDV) from 2011 to 2015

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Building business strategy for retail banking in bank for investment anf development of Vietnam (BIDV) from 2011 to 2015

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. MASTER OF BUSINESS ADMINISTRATION PROGRAM CAPSTONE PROJECT REPORT BUILDING BUSINESS STRATEGY FOR RETAIL BANKING IN BANK FOR INVESTMENT AND DEVELOPMENT OF VIETNAM (BIDV) FROM. CAPSTONE PROJECT REPORT BUILDING BUSINESS STRATEGY FOR RETAIL BANKING IN BANK FOR INVESTMENT AND DEVELOPMENT OF VIETNAM (BIDV) FROM 2011 TO 2015 Nguyen The Thang. report Building business strategy for retail banking in the Bank for Investment and Development of Vietnam (BIDV) from 2011 to 2015 is our own research. All contents and results of the report

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Mục lục

  • TRANG BÌA

  • TRANG TÊN

  • ACKNOWLEDGEMENTS

  • TABLE OF CONTENTS

  • LIST OF ABBREVIATIONS

  • LIST OF TABLES

  • LIST OF FIGURES, GRAPHS

  • INTRODUCTION

  • CHAPTER 1: THEORETICAL BACKGROUND OF THE CAPSTONE

  • 1.1. Business strategy-Definition, roles and attributes

  • 1.2. Process for building business strategy

  • 1.3. Introduction to the retail banking

  • 1.4. Retail banking environment in Vietnam banking system

  • CHAPTER 2 : BIDV RETAIL BANKING RESULTS FROM 2008-2010

  • 2.1. Introductions to BIDV

  • 2.2. Assessing retail banking operational results of BIDV from 2008-2010

  • 2.3. Building business strategy for retail banking in BIDV from 2011-2015

  • CHAPTER 3: BIDV RETAIL BANKING BUSINESS STRATEGY AND SOLUTIONS TO IMPLEMENT IN THE PERIOD FROM 2011–2015

  • 3.2. Choosing new business strategy for retail banking

  • 3.3. Solutions for business strategy for retail banking from 2011- 2015

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