Mục lục

  • COVER PAGE

  • TABLE OF CONTENTS

  • LIST OF TABLES

  • LIST OF ABBREVIATIONS

  • OPENING

  • CHAPTER 1. LITERATURE REVIEW

    • 1.1. Overview of business strategy

    • 1.2. Business management process

    • CHAPTER 2. ANALYSE THE ACTUAL SITTUATION

      • 2.1. Introduction of DIC No.4 joint stock company

      • 2.2. Analyse the actual sittuation of DIC No.4 joint stock company in term of strategies

      • CHAPTER 3. SOLUTION TO BRAND STRATEGY AND BUSINESS EXPANDSION AT DIC No.4 JOINT STOCK COMPANY IN THE PERIOD OF 2011 - 2020

        • 3.1. Growth forecast of company to 2016

        • 3.2. Strategy selection

        • 3.3. Alternative to brand strategy

        • 3.4. Solution to business expausion strategy at DIC No.4 joint stock company in the period of 2011 - 2020

        • 3.5. CONCLUSION

        • REFRENCES AND SOURCES

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