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Marketing research of loans without collateral for banking industry (BIDV, Quang Trung Branch)

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Marketing research of loans without collateral for banking industry (BIDV, Quang Trung Branch)

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. UNIVERSITY, HANOI HANOI SCHOOL OF BUSINESS Nguyen Huyen Chau MARKETING RESEARCH OF LOANS WITHOUT COLLATERAL FOR BANKING INDUSTRY (BIDV, QUANG TRUNG BRANCH) Major: Business. processes 14 2.2. LOANS WITHOUT COLLATERAL IN OTHER BANKS 25 2.3. SOME MARKET SURVEYS OF LOANS WITHOUT COLLATERAL 29 CHAPTER 3: CONDUCTING MARKET SURVEY FOR LOANS WITHOUT COLLATERAL OF CREDIT DEPARTMENT,. BIDV Quang Trung branch is one of branches of BIDV, located in 53 Quang Trung Street, Hoan Kiem district, Hanoi. BIDV Quang Trung branch currently offer three kinds of banking services:  Banking

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Xem thêm: Marketing research of loans without collateral for banking industry (BIDV, Quang Trung Branch), Marketing research of loans without collateral for banking industry (BIDV, Quang Trung Branch)

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Mục lục

  • COVER

  • ACKNOWLEDGEMENTS

  • TABLE OF CONTENT

  • ABBREVIATIONS AND ACRONYMS

  • INTRODUCTION

  • 1.1. BACKGROUND

  • 1.2. SERVICE OVERVIEW

  • 1.2.1. Banking services offer for Enterprises

  • 1.2.2. Banking services offer for Individual Customers

  • 1.2.3. Banking services offer for Credit Institutions

  • 1.2.4. Loans without Collateral

  • 1.3. SWOT ANALYSIS

  • 1.4. STRATEGIC PLAN IN THE NEXT FEW YEARS

  • 2.1. FUNDAMENTALS OF MARKETING RESEARCH

  • 2.1.1. Marketing research definition:

  • 2.1.2. Stages in the research processes

  • 2.2. LOANS WITHOUT COLLATER IN OTHER BANKS

  • 2.3. SOME MARKET SURVEYS OF LOANS WITHOUT COLLATERAL

  • 3.1. SURVEY DESCRIPTION

  • 3.1.1. Objectives

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