2010 Honda Case Studies and Supplementary Information 2-1-1 Minami Aoyama, Minato-ku Tokyo 107–8556, Japan Honda Motor Co., Ltd. Environmental Annual Report Advancing operations in regions 6 Driven by its philosophy of building products close to the customer, Honda has manufacturing operations in six di󰮏erent regions worldwide. In FY2010, Honda delivered 24 million products to its customers around the world. Always conscious of the environmental impact of its operations, Honda is working hard to take environmental responsibility to ever higher levels around the world. In 2006, Honda became the world’s rst automaker to announce global CO 2 reduction goals for its products and production activities. It also implemented a proactive strategy to help stabilize climate change, taking e󰮏orts to even higher levels. As a global manufacturer, Honda strives to develop products with the lowest in-use CO 2 emissions manufactured at plants with the lowest per-unit CO 2 emissions. Honda Group companies worldwide continue to advance a wide range of initiatives for the reduction of environmental impact. Annual sales in Honda’s six regions by unit volume (FY2010) Europe/Middle East/Africa Automobiles 325,000 Motorcycles 248,000 Power products 1,225,000 China Automobiles 632,000 Motorcycles 1,410,000 Power products: included in gure for Asia/Oceania Japan Automobiles 662,000 Motorcycles 189,000 Power products 322,000 Asia/Oceania Automobiles 352,000 Motorcycles 12,449,000 Power products 1,237,000 North America Automobiles 1,359,000 Motorcycles 182,000 Power products 1,823,000 South America Automobiles 156,000 Motorcycles 1,460,000 Power products 137,000 Global Operations and Marketplace Environmental annual report The Honda Environmental Annual Report is issued in two parts. The second part, titled “Case Studies and Supplementary Informa- tion,” focuses on specic initiatives in each of the domains intro- duced in this report, and is available on the website. Environmental information disclosure Information focusing on annual initiatives Comprehensive environmental information The Honda Environmental Annual Report is published yearly. It presents environmental corporate information, in- cluding Honda’s policies and future direction with respect to the environment. The report focuses particularly on the results of the year’s initiatives in each management domain, and on progress made toward targets from the point of view of Honda's corporate activities throughout its products’ life cycles. Complementing the disclosure of environmental corporate information, Honda's website (http://world.honda. com/environment/) provides further details about the results in each domain (for instance, environmental impact data for each Honda facility), and also presents the history of Honda's environmental initiatives. By disclosing a wide range of information, we hope to facilitate communication and feedback, thereby strength- ening our environmental conservation initiatives going forward. This book The Honda Worldwide website’s environment section http://world.honda.com/environment/ Web Additional Information 33 Honda Environmental Annual Report 2010 Please direct enquiries to: ● Environment & Safety Planning O󰮐ce Tel: +81-(0)3-5412-1155 Fax: +81-(0)3-5412-1154 This report can also be found on the Honda Worldwide website: http://world.honda.com/ environment/report/ Other key information disclosure Honda’s environmental reports and website also contain corporate information other than that concerning the environment. Honda is continuously working to enhance communication with its stakeholders by making the information about its various activities easy to understand, and would be happy to receive feedback. Honda regards full communication with all stakeholders as essential to further improving its activities. ● CSR Information Presents Honda’s ideas on Corporate Social Responsibility (CSR), and its initiatives in the areas of quality and safety, environment and society. CSR Website: http://world.honda.com/CSR/ ● Investor Information Presents information on Honda’s business performance. Investor Information: http://world.honda.com/investors/ Annual Report: http://world.honda.com/investors/annualreport/ ● Philanthropic Activities Information Presents the ideas behind Honda’s Philanthropic activities, and its main initiatives. Social activities Website: http://world.honda.com/community/ ● Safety Information Presents Honda’s safety initiatives from two perspectives: activities aimed at promoting product safety and those aimed at promoting tra󰮐c safety. Safety activities Website: http://world.honda.com/safety/ Persons responsible Sales and services Automobile Toshihiro Shiba Naoyuki Sekiguchi Motorcycle Masaharu Iuchi Power Products Yoshihiro Onishi Service • Parts Noriya Kaihara Recycle Promotion O󰮐ce Hideaki Kobayashi Purchasing Osamu Yokoyama Factory and o󰮐ce operations environmental administrator Saitama Factory Shigeo Ono Tochigi Factory Koichi Aonami Hamamatsu Factory Masamichi Matsumura Suzuka Factory Masaomi Ajioka Kumamoto Factory Shinji Oketani Automobile New Model Center Koichi Ota Quality Innovation Center Tochigi Yukihiro Kariya Head O󰮐ce Haruki Nagata Honda R&D Co., Ltd. Automobile R&D Center (Wako)/ Fundamental Technology Research Center/ Aircraft Engine R&D Center Akira Aoyama Motorcycle R&D Center/Power Products R&D Center Fumihiko Nakamura Automobile R&D Center (Tochigi) Jun Yanada Automobile R&D Center (Takasu Proving Ground) Koji Kawai Honda Engineering Co., Ltd Masuhiro Sakurai Logistics Products and service parts sets Toshihide Nakai Administration Administration Haruki Nagata Personnel Tetsuya Tsutsui Corporate Communications Masaya Nagai Secretariat Environment & Safety Planning O󰮐ce Michio Shinohara Note: Current as of June 1, 2010. Honda Eco Mark This mark symbolizes the wind blowing gently over the beautiful green earth, clear water that gives the essence of life, and the perpetually shining sun. Honda uses this environmental mark around the world to show its commitment to the conservation of the global environment. Leadership in recycling-based environmental planning from a building life cycle perspective—Ogawa Plant, Saitama Factory, Honda Motor Co., Ltd.  �������������������������������������������������������������������������������������������������������4 Honda Dream Matsuzaka—An environmentally responsible retail outlet with a16kW modular solar power system����������������������������������������������������������������������8 Using Hokkaido’s Climate to Help the Environment— Energy from Snow and Ice PG Management Department, Takasu Proving Ground, Honda R&D Co., Ltd.  �����������������������������������������������������������������������������������������������������10 Telematics technology helps reduce CO 2 and makes environmentally responsible driving more fun— Honda Motor Co., Ltd. Internavi Telematics Division  �����������������������������������������������������������������������������������������������������14 Deployment of low-viscosity engine oil to increase fuel e󰮐ciency of motorcycles—Honda R&D Co., Ltd. Motorcycle R&D Center������������������������������������������������������������18 Two-way meetings with suppliers result in shared reduction targets—Honda Purchasing Operations  ���������������������������������������������������������������������������������������������������� 20 Administration����������������������������������������������������������������������������� 21 Product development��������������������������������������������������������������� 22 Product recycling����������������������������������������������������������������������� 24 Automobile environmental performance information (Japan)���������������������������������������� 26 Motorcycle environmental performance information (Japan)���������������������������������������� 27 Power Products environmental performance information (Japan)���������������������������������������� 28 Japan facilities information���������������������������������������������������� 29 CONTENTS JAPAN 4 20 HondaGroupcompanies casestudies JAPAN 21 24 InitiativesinJapan INFORMATION Additionalinformation 25 33 3 HondaEnvironmentalAnnualReport2010 HondaGroupcompaniescasestudies InitiativesinJapan Ogawa Plant, Saitama Factory, Honda Motor Co., Ltd. Leadership in recycling-based environmental planning from a building life cycle perspective HondaGroupcompaniescasestudies Startedinthefallof2009,theOgawaPlantattheSaitamaFactoryisoneofthefacilitiescoveredbytheGreen FactoryinitiativethatHondahasbeenimplementingsince1997.Fromtheplanningstage,thefacilitywasde- signedfromtheperspectiveofitsentirelifecycle,includingnotonlytheconstructionandoperationalphases, butalsoitseventualdemolitionanddisposalofwaste.Itwasalsodesignedtomakevariousenvironmental impactsvisible.Inaddition,greatcarewastakentoreuseanytreesthathadtobecutdownandtoprotect thelocalenvironment,includingtraditionalrurallandscapes.Thisadvancedgreenfactorycombineshighlyef- cientmanufacturingsystemsbasedonleading-edgeenvironmentaltechnologywithahuman-friendlydesign. Glasshasbeenusedtoimprovevisibilityand createasenseofopennessintheplant.Evenroad surfacesareenvironmentallyresponsible,thanksto thermalinsulationandmixedmaterials. The ultimate recycling-based plant—an environmentally responsible approach to local area protection TheOgawaPlantattheSaitamaFactoryislocatedinOgawa-machi inSaitama Prefecture�Itskeyexteriorfeaturesareitsglasscurtain wallsandprotrudingrooine�Insidetheplant,asenseofopenness hasbeencreatedbyallowingnaturallighttoenterandbyusing glasspartitionsbetweenproductionandadministrationareas� Temperaturesinworkareas,suchascastingfacilities,arekeptat comfortable levels� Flow paths havebeen designed forsmooth movementwithinthefacility�Workersalsobenetfrombright,glass- walledrestareasandadiningroomwithamountainview�Universal designprincipleshavebeenappliedtomanyplantfeatures,including the slopedaccessroutefromthestreet entrancetothe associate welfarebuilding,andslidingdoorsonentrancesandexits�  Constructionofthe193,000m 2 OgawaPlantsitebeganin2007� Thefacilityhasbeenoperationalasanext-generationengine manufacturingcentersincelate2009andnowcarriesoutdeformation processingofdieselenginepartsfortheEuropeanmarket�Itepitomizes Honda’sleadershipinrecycling-basedenvironmentalplanningand symbolizesourdeterminationtoleaveacleanglobalenvironmentand blueskiesforthecommunitiesandchildrenofthefuture�  TheOgawaPlantisoneoftheworld’smostadvancedproduction facilities�Majorimprovementsinresourceandenergye󰮐ciencyhave dramaticallycuttheamountofCO 2 emittedduringplantoperations, andHonda’senvironmentallyresponsibleapproachisreectedinthe caregiventoeverydetailoftheexternalenvironmentandtheplant interiortoensureharmonybetweenthefacilityandexistingecosystems�  Asagreenfactory,theOgawaPlantisalsoacenterforthe developmentofleading-edgeenvironmentallyresponsiblemanufacturing technology�Oneofitsrolesisthedisseminationofnext-generation technology,expertiseandknowledgetofacilitiesworldwide� Planning based on whole-lifecycle recycling AsthefacilitybelongstoHonda,Honda’schallengewastocreatea plantthatwouldbeabletomaintainzeroemissionstatusthroughout Greenfactoryconcept Energy resources Naturalenergy CO 2 , ozone-depleting substances, hazardouschemicals Wastewater Byproducts Noise,vibration,odors Minimized Materials andparts from suppliers Reduced tozero Recycling Productionsystem reforms Reduced tozero Reduced tozero Recycling-basedplantdesignedto maximalresourcee󰮐ciencyand minimalenvironmentalloads Afactoryinwhichthe communitycantakepride Recycling insociety Neighborhood Products ・Transparent ・Quiet ・Odor-free 4 HondaEnvironmentalAnnualReport2010 HondaGroupcompaniescasestudies InitiativesinJapan itslifecyclebasedonHonda’spolicyofbuildinggreenfactoriesthat seektobeasourceofprideforthecommunitiesinwhichtheyare located,fromconstructionandoperationtoeventualdemolition�The challenge was shared by Nihon Sekkei, Inc�, whichdesigned the facility, and construction contractor, Kajima Corporation, which managed the project� At Ogawa, this commitmentstarted at the designstagewiththeselectionofmaterialsthatwouldbeeasyto sortandrecycleattheendoftheplant’susefullife�  Thedesignerschoseconstructionmethodsthatwouldfacilitate materialsortingatthedemolitionstage,suchastheuseofsystem toiletsandsteelpartitions�Whenselectingnishingmaterials,such asceiling,wallandflooringmaterials,preferencewasgivento productswithestablishedrecyclingchannels�Recyclable constructionmaterialswereselectedandusedinallpartsofthe building,fromtheframetotheinteriorandexteriornishes�Ofthe 73,244tonsofmaterialsused,72,008tonsarerecyclable�Inweight terms,over98%ofthebuildingwillberecyclableattherenovation ordemolitionstages—asignificantimprovementoverthe75% recyclingratioachievedwithconventionalbuildings�  Thisprojectisrecognizedasanexcellentexampleofhowcareful attentiontotherecyclabilityofconstructionmaterialsatthedesign stagecandramatically reducewaste, especially attherenovation anddemolitionstages,whenenvironmentalimpactstendtobehigh� TheReduce,Reuse,RecyclePromotionCouncilselectedtheOgawa Plant,NihonSekkeiandKajimatoreceivethe2009MinisterofLand, InfrastructureandTransportAwardforContributionstoReduction, ReuseandRecycling� Caring for the environment— Reusing felled timber in plant construction Inadditiontofocusingonwastereductionandrecyclingthroughout theplant’slifecycle,carewasalsotakentominimizethelocalimpact ofconstructionbyreducingandrecyclingwaste�Stringentsorting systemswereimplementedduringtheconstructionphasetominimize waste,whichwasreducedto10�9kg/m 2 �Thisissignicantlylower thanthe19kg/m 2 targetsetbytheBuildingContractorsSociety basedonactualstatisticsforFY2008�  Themethodusedtoexcavateandfillthesitealsoreducedthe localimpactofconstruction�Theelevationofthesitewasdetermined accordingtothevolumesofsoilthatwouldneedtobeexcavatedand lled�Atotalof326,000m 3 ofsoil,approximately58,00010-tontruck loads,wereexcavated�However,theamountremovedfromthesite wasreducedtozerobyusingthismaterialforllingwithinthesite�  In2008,Genjireieswerenotedtobelivinginamarshyareaon thenorthsideofthesite�Carewastakenduringconstructiontopreserve theexisting satoyama (foothillforest)environment�Otherinitiativesto protectlocalenvironmentsduringconstructionincludeplanting indigenoustreespeciesfromthelocal satoyama ,includingkonaraoaks, Japaneseredpinesandmountaincherry(yamazakura),ingreenareas establishedonthenorthsideofthesiteandalongthenationalhighway�  Woodandtimberfromtheapproximately2,000treesfelled duringconstructionwererecycledintomaterials,includingooring for the customer reception area and the dining room of the employee welfarebuilding,andparticleboardooringforcorridors onthesecondooroftheproductionbuilding�Theharvestedwood wasalsousedasrecycledwoodchippavingforthewalkwayinfront ofthewelfarebuilding,andasawoodchipbasematerialusedto preventdustandweedsandtoconservewaterinplantedareas� 020406080 100 Zero emission status in the past Current zero emission status, including operational and demolition stages Recycled Waste Duringdemolition During renovation During construction （％） Zeroemissionbenets ■ Recycling during construction ■ Construction waste ■ Recycling during renovation ■ Renovation waste ■ Recycling during demolition ■ Demolition waste Associatesenjoysuperbviewsfromthedining room.Theoorwasmadeusingrecycledtimber fromtreesfelledonthesite. Pastrecyclingratio Recyclingratioof98%orhigher Amarshyareaonthenorthsideoftheplantisa habitatforGenjireies. 2009MinisterofLand,Infrastructureand TransportAward 5 HondaEnvironmentalAnnualReport2010 HondaGroupcompaniescasestudies InitiativesinJapan HondaGroupcompaniescasestudies Naturallightisadmittedintotheplantthrough skylights.Highlye󰮐cientlightingsystemsare used,andwhennaturallightinglevelsarehigh fewerlightsareswitchedon. Dockshelter Plant-wide visualization of energy consumption and waste Oneoftheinitiativesimplementedsincethefacilitybecame operationalisthevisualizationofenergyconsumptionlevels throughouttheplant�Inthepast,linesupervisorscouldnotobtain statisticsshowingamountsofenergysaved�TheOgawaplantis equippedwithmetersthatshowenergyconsumptionattheindividual processlevel,andacentralizedcontrolsystemthatwillallowenergy consumptiontobemonitoredinallprocessareas�Becauseenergy consumptionlevelsinindividualareasarevisible,itispossibleto includeenvironmentalfactorsinthePDCAcycle,andfromthequality, costanddelivery(QCD)perspective�Thisapproachwillleadto continualreductionsinenergyconsumption�Airandelectricpower consumptiondatawillalsobelinkedtothiscentralcontrolsystemto supportwide-ranginganalysesbasedonmonitoringofindividual areasandtimeslots�Thevisualizationofenergyconsumptionlevels intheOgawaPlantwascompletedinJune2010�  Hondaalsoaimstomonitorthewastequantitiesproducedineach divisionbyvisualizingwastedata�Allwasteisthoroughlysortedduring normaloperations,andawastemanagementsystemhasbeen developedtoquantifywastebycategoryanddivision�Wasteissorted intoboxesintheplantaccordingtothesortingprocedures�Whenthe materialisweighed,informationaboutthetypeofwasteandthe amountproducedbyeachdepartmentissenttothewasteinformation managementserver�APDCAcyclebasedondetailedwastedata ensuresappropriatewastedisposalwhilealsohelpingtominimize wastevolumes�Asaresultofwastedatavisualization,landllwaste hasbeenreducedtozerofromthebeginningofplantoperations� Using the power of nature to improve energy e󰮐ciency Ourmanagementgoalsforgreenfactoriesfocusonwide-ranging energyconservation initiatives thataimat improving the resource and energy efficiencyof plant operation� The Ogawa Plant was designedforoptimalairtightnessandthermalinsulation,anduses materialswithsuperiorthermalinsulationproperties,suchasdouble folded-plateroofs,metalsandwich-panelwallsthatreduceheat transmission,andhigh-speedshuttersanddockshelterstoimprove airtightness� Asaresult,theenergy usedforairconditioning has beendrasticallyreduced�  Akeyfeatureofthelightingsystemisthelargeamountofnatural light�Roof-mountedskylightsandlargewindowsplacedhighinthewalls admitnaturallightwhilereducingexposuretothesun’sheat�O󰮐ces, restareasandthediningroomwerealsodesignedtoadmitnaturallight throughlargewindows�Toreducetheair-conditioningloads,natural ventilationisusedininterimperiods�Theuseofnaturallightisexpected toreducelighting-relatedpowerconsumption�Toachievethelevelof illuminationrequiredbyHonda’ssafetyandhealthguidelines,natural lightingisusedincombinationwitharticiallights�Foroptimalbalance, thetypesoflightingusedarematchedtospecicpurposes�  Air-conditioningsystemshavealsobeendesignedforenergy conservation�Inprocessingareas,displacementventilationisused� Thisreducestheamountofpowerusedtodrivefansbyproviding Wastesortingboxesintheplant Wastemanagementsystem 6 HondaEnvironmentalAnnualReport2010 HondaGroupcompaniescasestudies InitiativesinJapan effectiveairconditioningonlyinworkareas�Sealedcastingareas, whichtendtobehotinsummerandcoldinwinter,haveroof-mounted ventilationfans,aswellasroofventilatorsthatcanbemanually openedtooptimallyblendoutsideairandconditionedair�Insummer, theventilatorsareopenedtoprovideventilationwithouttheuseof electricpower�Inwinter,theyareclosedtoshutoutcoldair�  Boilersareusedtoprovideheatfortheairconditioningsystem� However,tominimizetheheatenergyrequired,alargetemperature differentialcirculationsystem has beenestablishedto reducethe amountofwatercirculated�Thishasalsoallowedthesizeofair conditioners,freezersandboilerstobereduced�  Theseair-conditioningefficiencyimprovements,combinedwith thebenetsofthermalinsulationandair-tightdesigns,areexpected todrasticallyreduceCO 2 emissions�Fromtheplanningstage, the designersintroducedfeaturestomaximizeenergye󰮐ciency,including advancedair-conditioningsystemsandtheuseofnaturallight�This commitmenttoenvironmentalresponsibilityhasresultedinadesign thatisalsocharacterizedbythecreationofcomfortablespacesfor workandrest�  NaturalenergyisalsousedasaresourceattheOgawaPlant�For example,the irrigationsystem for a roof greening project on the welfarebuilding,whichisvisiblefromthediningroom,ispoweredby roof-mounted3kWsolarpanels�Inthisnaturallycyclingsystem, rainwatercollectedinanundergroundtankispumpeduptotheroof and applied totherooftop lawns bysprinklers� Anotherresource recyclinginitiativeinvolvestheprocessingofusedcookingoilfrom thediningroomintobiodiesel�Therearealsoplansfortreeplanting andwastepaperrecycling�  TheOgawaPlantwasdesignedtoreectthelocalcharacteristics oftheOgawa-machicommunityandtominimizeenvironmental impacts�Itwillcontinuetoevolveasagreenfactoryinthefuture� Anupdrafttowerinthe castingarea;theoutlet directioncanbechanged. Therestareao󰮏erspleasantviews. Greenroofandsolarpanels Displacement ventilationoutlets inaprocessingarea 7 HondaEnvironmentalAnnualReport2010 Reference 2009 Minister of Land, Infrastructure and Transport Award for Contributions to Reduction, Reuse and Recycling Theme: Owners, designers and builders working together to meet the lifecycle zero emission challenge Honda Ogawa Plant Construction Project Winners: Honda Motor Co., Ltd. (Ogawa Plant, Saitama Factory) Nihon Sekkei, Inc. Kajima Corporation (Saitama Construction O󰮐ce, Kanto Branch) 1�Initiativesbyowner(creationofgreenfactory)  Hondasoughttocreateanenvironmentallyresponsiblegreenfactorybyreducingproduction-relatedenergycon- sumption,andbyintroducingfeaturesthatincludearooftopgreeningsystembasedontheuseofsolarpanelsand rainwaterinanaturalcycle� 2�Initiativesbydesigner(designingforenvironmentallyresponsibledemolition)  Thebuildingwasdesignedtoensureoptimalrecyclabilitywhenitisdemolished50or100yearsinthefuture�This wasachievedbyusingmaterialsthatareeasytosortandrecycleatthedemolitionstage,suchassystemtoilets,steel partitionsandrecyclablere-resistantpanels� 3�Initiativesbybuilder(constructionofbuildingdesignedforenvironmentallyresponsibledemolition,maintenanceof zeroemissionstatusduringconstruction)  Thebuilderusedrecycling-friendlyconstructionmaterialsandmethodstoimproverecyclabilityatthedemolition stage�Inaddition,thebuilderkeptemissionsofconstructionby-productsduringconstructiontozerobyreducing wastethroughsortingandusingleasedproducts�  Source:Reduce,Reuse,RecyclePromotionCouncil,Overviewof2009Awards HondaGroupcompaniescasestudies InitiativesinJapan OpenedinSeptember2009inMatsuzakaCity,Japan,HondaDreamMatsuzakawasthethirdHondaDream outletinMiePrefecture.Hondafocusedoncommunitycontributionwhenplanningthenewoutlet.Italso wantedtorespondtogrowingawarenessofenvironmentalissues.Theresultisanadvanced,environmen- tallyresponsiblemotorcycle outlet equipped withalarge-capacitysolarpowersystem manufactured by HondaSoltecCo.,Ltd. Honda Dream Matsuzaka An environmentally responsible retail outlet with a 16 kW modular solar power system Casestudy:HondaGroupMotorcycledealerships 16 kW system installed on roof of service shop HondaDreamMatsuzakadisplaysthelatestHondamodels,ranging fromsportsbikes,including CB1100, CB1300Super Four,the CBR1000RRandtheDN-01,to motorscooters,as wellas a large selectionpartsandaccessories�  Theroofofthe660m 2 facilityiscoveredwith140blacksolar cellmodules�ManufacturedbyHondaSoltecCo�,Ltd�,thissolar power generation system has atotal output of16kWand is expectedtoproduce17MWhofelectricityperyear�Surpluspower willbesoldtoanelectricpowercompany�  Visitors to HondaDreamMatsuzaka canviewdataaboutthe store’ssolarpowergenerationsystem,includingtheamountof electricityproducedandconsumed,onanextra-largehigh-denition monitor� To makethedata easier tounderstand, dailygeneration output is represented as a number of LCD televisions, andthe previousmonth’sreductioninCO 2 emissionsasanumberof equivalentcamphortrees� Environmentally responsible designs helping to di󰮏erentiate retail outlets Foundedin1959,MieSuperCubSalesK�K�wasthesoledistributor andwholesalerofHondamotorcyclesinMiePrefecturefor50years� In 2007, itrestructured itsbusiness operations and became an operatorofHondaDreamoutlets�  Thesameyear,italsoopenedtherstHondaDreamoutletsin MiePrefecture:HondaDreamSuzukaandHondaDreamYokkaichi� Thesewerefollowedbyathird,HondaDreamMatsuzaka,in2009� Withenvironmentalawarenessrising,thecompanyrecognizedthata positiveenvironmentalinitiativewasessentialforthenewoutlet� Hondasolarpowertechnologywasinthenewsatthetime,andsoit wasdecidedatthedesignstage,in2008,toinstallasolarpower- generationsystem�Thecompanywantedtocontributetothelocal communitybygivingconsumersanopportunitytoseeHondasolar panel technology directly, in its retail outlet,to further raise awarenessoftheenvironment�  HondaSoltecCo�,Ltd�manufacturesasystembasedonCIGS thin-filmsolarpanels*�Siliconisnotusedinthemanufacturing processforthesepanels,andenergyconsumptionisone-halfofthe levelneededto producecrystallinesilicon cells� The useofthese CIGSpanels wasseenasaway of enhancingHonda’simageasa Theroofiscoveredwith140solarcellmodules. 8 HondaEnvironmentalAnnualReport2010 HondaGroupcompaniescasestudies InitiativesinJapan companyworkingtosolveenvironmentalproblems�Anadditional impetusfortheprojectwasprovidedbyasubsidyfromtheNew EnergyPromotionCouncil(NEPC),whichprovidesfundingtosupport organizationsimplementingalternativeenergyinitiatives� *These solarcellshaveageneratinglayermadefromacompoundsemiconductor materialconsistingofcopper,indium,galliumandselenium(CIGS)�Becausethis layerisaboutone-eightieth asthickasthegeneratinglayer inaconventional crystallinesiliconcell,thistechnologynotonlyimprovesthe e󰮐ciencyofresource use,butalsoreducesenergyconsumptionandCO 2 emissionsfrommanufacturing� Building employee awareness and expanding communication with customers Becausedetailedinformationaboutthestatusofthesolarpower- generationsystemisreadilyvisibleonthemonitorscreen,thesta󰮏 hasbecomemoreawareoftheneedtoconserveenergy�Thishas inspiredincreasede󰮏ortstoreduceelectricityusesuchasbyturning o󰮏toiletlightsatnighttopreventwastingofreservepower�  Customerswhovisitthestoretolookatmotorcyclesalsotakea keeninterestininformationshownonthesolarpowersystem monitor, especially thosewho arethinking of installingtheirown systems�Thesystemhasalsobecomeafocusofconservationfor casualvisitorstothestoreandhasmadeanimportantcontribution tobettercustomercommunications�Inconversationswithcustomers, thesta󰮏isalsoabletopointtoHonda-brandedsolarcellmodulesas anexampleofHonda’scommitmenttoqualityandthecreationof betterproducts� Motorcycle outlet helps to enhance Honda’s environmental image FliersdistributedbyHondaDreamMatsuzakainclude photographs ofthesolarcellmodulesandanexplanationaboutthesolarpanels� Byfocusingonthesolarpower-generationsystem,thecompanyaims tostimulateinterest intheoutlet and willcombinethis emphasis withpromotionshighlightingtheenergy-savingperformanceof motorcycles�Motorcyclesgenerallyprovideexcellentfueleconomy, withsomemodelsbeingabletotravelover100kmonasingleliter offuel�Theyarebuiltforenergyconservationandeconomy,and contributesignicantlytoe󰮐cienturbantransportation�Byinstalling a solarpower generation system initsmotorcycle outlet, the companyhasdemonstrateditscommitmenttoenvironmental conservation in a way that aligns well with these vehicle characteristics�Thisemphasisonecologicalvaluesunderscoresthe signicanceofthedecisiontoinstallasolarpowergenerationsystem inamotorcycleoutlet� Thesolarpowergenerationsystemcanbe monitoredviaascreeninthestore. Interiorviewofthestore 9 HondaEnvironmentalAnnualReport2010 HondaGroupcompaniescasestudies InitiativesinJapan TheTakasuProvingGround(PG)inHokkaidoisthegeneraltestcourseforHondaR&DCo.,Ltd.Itislocatedinthe KamikawadistrictofHokkaido,anareawithextremelycoldwinterconditionsandheavysnowaccumulation.  Honda R&D has implemented a range of environmental initiatives that take advantage of the area’s uniqueclimaticcharacteristics.In2006,thecompanybegantoutilizesnow-icecryogenicenergy*.Anew administrationbuildingopenedin2007featuresanairconditioningandheatingsystemthatishelpingto reduceCO 2 emissionsthroughahighlye󰮐cientcombinationofnaturalenergyresources,includingsnow-ice cryogenicenergyandgeothermalenergy. Takasu Proving Ground, Honda R&D Co., Ltd. Using Hokkaido’s Climate to Help the Environment— Energy from Snow and Ice HondaGroupcompaniescasestudies *Snow-icecryogenicenergywasaddedtothelistofnewenergyformsinJapan’sLawConcerningSpecialMeasurestoPromotetheUseofNewEnergy (enactedin1997)in2002�AccordingtotheHokkaidoBureauofEconomy,TradeandIndustry,thisformofenergywasbeingusedin123facilities,in- cluding58inHokkaido,asofMarch2008�Mostoftheseareagriculturalfacilities,suchascoldstorageforfarmproduce,butthegurealsoincludes housingcomplexes,welfarecentersandotherfacilities� Minus 25 ºC on the test course TheTakasuProvingGround(PG),thegeneraltestcourseforHonda R&DCo�,Ltd�,islocatedjustnorthofAsahikawaCity,intheKamikawa area�EvenwithinHokkaido,theareaisknownforheavysnowfalland lowtemperatures�TheseclimaticconditionsareidealforthePG, whichwasbuiltin1996foruseincold-weathertesting�Withanarea of6,040,000m 2 ,thesiteprovidescoursesfortestingavarietyof drivingconditionsinfrigidweatherconditions,thesitefeaturesa6�8 kmhigh-speedcircuit,anda6�2kmwindingcoursewithcorners ranginginradiusfrom160mto9mandanelevationchangeof57�5 m�ThereisalsoanEUsuburbancoursedesignedtoreplicatepublic roadsintheUnitedKingdomandGermany�Anothercoursecan providedry,wetorsnow-coveredsurfacesatanytimeoftheyear�  SnowfallsintheKamikawaareafromNovembertoAprilevery year�Wintertemperaturescandroptoaslowas- 25ºC�There is alsodramaticvariationbetweenthecoldestandhottesttimesofthe year,sincethearea’sbasintopographyhelpstopushtemperatures above30ºConsummerdays�  HondaR&DbecameconcernedaboutCO 2 emissionsatthePGin winter,emittedfromheavymachineryusedtoclearsnowandbythe useofoilinheatingsystems�Inadditiontoitsenvironmentalpolicy asaresearchorganizationdedicatedtoadvancedcreativity,Honda R&Dalsowantedtointroducesophisticatedenvironmentalmeasures thatwouldbetitsroleasabusinesssiteinHokkaido� Snow utilization system wins award at Honda Green Conference WhilesomeofthesnowclearedfromthePGusingheavyequipment was usedfor snow blowertestingand other activities, most was simplylefttomeltwhentemperaturesrose�  HondaR&Dhadtheideaofusingthesnowasanenergysource, andin2006installedasnow-basedairconditioningsystem�Air conditioningsystemsbasedonsnow-icecryogenictechnology alreadyexistedinHokkaido,includingsystemsinwhichmelt-water orcooledairfromsnowstoredinwarehouseswasusedtocool interiorspaces�However,one oftheproblemswithsuchsystems wasthehighcostofthefacilitiesusedtostoresnow�HondaR&D solvedthisproblembythermallyinsulatingthesnowitself� Exteriorviewofthenewadministration buildingattheTakasuProvingGround. 10 HondaEnvironmentalAnnualReport2010 [...]... economy standards +25% *4  f 107 vehicles, 84 attained 2010 fuel economy standards; 5 attained 2010 fuel economy standards +5%; 4 attained 2010 fuel economy standard +10%; O 1 attained 2010 fuel economy standards +15%; 1 attained 2010 fuel economy standards +20% *5 Of 102 vehicles, 8 attained 2010 fuel economy standards; 15 attained 2010 fuel economy standards +5%; 4 attained 2010 fuel economy standard... 50 attained 2010 fuel economy standards; 54 attained 2010 fuel economy standards +5%; 5 attained 2010 fuel economy standards +10% *7  f 1,315 vehicles, 56 attained 2010 fuel economy standards; 479 attained 2010 fuel economy standards +5%; 171 attained 2010 fuel economy standards O +10%; 3 attained 2010 fuel economy standards +15%; 97 attained 2010 fuel economy standards +20%; 418 attained 2010 fuel... Responsibility (CSR), and its initiatives in the areas of quality and safety, s environment and society CSR Website: http://world .honda. com/CSR/ ● Investor Information Presents information on Honda business performance s Investor Information: http://world .honda. com/investors/ Annual Report: http://world .honda. com/investors/annualreport/ ● Philanthropic Activities Information Presents the ideas behind Honda Philanthropic... economy standards +25% Honda Environmental Annual Report 2010 21 Initiatives in Japan Product development Initiatives in Japan Automobiles All-new and redesigned vehicles introduced in FY2009 attaining 2010 standards 2010 fuel economy standards + 25%: 3 models CR-Z, Step Wagon FF, Step Wagon SPADA FF 2010 fuel economy standards + 20%: 2 models Step Wagon 4WD, Step Wagon SPADA 4WD 2010 fuel economy standards... http://www .honda. co.jp/environment/activities/data/office/hd011500.html Analysis of sewage by facility http://www .honda. co.jp/environment/activities/data/office/hd011600.html Environmental awards received http://www .honda. co.jp/environment/award/ 32 Honda Environmental Annual Report 2010 Environmental information disclosure Information focusing on annual initiatives Comprehensive environmental information. .. thereby strengthening our environmental conservation initiatives going forward Secretariat Environment & Safety Planning Office Michio Shinohara Note: Current as of June 1, 2010 Environmental annual report The Honda Worldwide website’ s environment section The Honda Environmental Annual Report is issued in two parts The second part, titled Case Studies and Supplementary Information, ”focuses on... 2010 fuel economy standards under amerded Japan Rationalization of Energy Use law; O 2 attained 2010 fuel economy standards +5% *2 Of 24 vehicles, 1 attained 2010 fuel economy standards +25% *3  f 341 vehicles, 271 attained 2010 fuel economy standards; 6 attained 2010 fuel economy standards +5%; 3 attained 2010 fuel economy standard +10%; O 1 attained 2010 fuel economy standards +20%; 1 attained 2010. .. in this report, and is available on the website http://world .honda. com/environment/ Honda environmental reports and website also contain corporate information other than that concerning the environment s Honda is continuously working to enhance communication with its stakeholders by making the information about its various activities easy to understand, and would be happy to receive feedback Honda regards... http://www .honda. co.jp/environment/activities/data/office/hd011300.html Honda Environmental Annual Report 2010 31 Additional Information Japan facilities information Additional Information Honda Engineering Co., Ltd Address: 6-1 Hagadai, Haga Machi, Haga Gun, Tochigi Prefecture Established: 1990 Major Responsibilities:  eneral machinery and production equipment G (development, design and manufacture... necessary to expand the use of these oils in motorcycle engines Honda is the world’ largest manufacturer of motorcycles s Therefore, in order to provide convenience through mobility, and by increasing environmental performance, to make this mobility more lasting, Honda will work to expand the use of these low-viscosity motorcycle oils on a global scale Honda Environmental Annual Report 2010 19 Honda Group