Forget your MBA: A framework for being a manager in creator culture

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Forget your MBA: A framework for being a manager in creator culture

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When you look at growth as a strategy, it becomes somewhat seductive, addictive. But growth should not be—and is not—a strategy; it’s a tactic. The primary lesson I’ve learned over the years is that growth and success can cover up a lot of mistakes. We’re going to make more mistakes. But we’ve learned a great lesson. And as we return the company to growth, it’ll be disciplined, profitable growth for the right reasons—a different kind of growth.”

MBA FORGET YOUR A FRAMEWORK FOR BEING A MANAGER IN A CREATOR CULTURE Marcelo Somers Media Product Manager Sabre Holdings @marcelosomers behindcompanies.com [...]... problem can be a boat anchor on insight and imagination This not only effects individuals, but happens to companies as they age - Steve Blank (http://bit.ly/eYkItr) MAKE YOUR CUSTOMERS Insanely Happy Revenue DON’T CHASE AT THE EXPENSE OF WHAT MAKES YOU SUCCESSFUL http://www.flickr.com/photos/jorgeq82/5401489188 /in/ photostream/ SLAUGHTER YOUR Golden Gooses Thank You NOTES AVAILABLE: BIT.LY /CREATOR -FRAMEWORK. .. http://thefutureofthings.com/pod/243/microsoft-surface-computing.html THE ROLE OF A ManagerA lot of startup talk seems to say that you should simply get a lot of smart people together and let them do whatever they want until something sticks, and that is a recipe for success in everything (product, team happiness) This is wrong So wrong Creativity comes from constraints and direction For us, the hard part of... is completely and utterly opposite of honest communication, and leads to people feeling betrayed, and rightly so Instead, you should provide a problem and framework, then let employee X figure out the solution - Justin Kan of Justin.tv (http://read.bi/gp0Hl4) Experience DON’T HIRE FOR “ Knowing that “it can’t be done” because you can recount each of the failed attempts in the last 20 years to solve... part of this was to actually define the problems / goals we were attacking and then ruthlessly refuse projects that didn’t address these Instead, we found it so much easier to simply say “yes” whenever someone suggested something, but then let it die later through neglect or lack of interest – on purpose, or otherwise This is a horrible idea, because it not only communicates an utter lack of focus but... OF WHAT MAKES YOU SUCCESSFUL http://www.flickr.com/photos/jorgeq82/5401489188 /in/ photostream/ SLAUGHTER YOUR Golden Gooses Thank You NOTES AVAILABLE: BIT.LY /CREATOR -FRAMEWORK @marcelosomers behindcompanies.com linkedin.com /in/ marcelosomers

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