... the total costdivided by total number of impressionexpected (the ad will cost $100 to run and isexpected to get 100,000 impressions, leading to an estimated CPM of $1), or it may beused to ... often touted for usingAdBlock, but this may be an after-the-factjustification when the true intention was simply to avoid having to view advertising. Suchusers may quite happily use Facebook, ... need to be somewhat multi-disciplinarian too.This assumes you’re working by yourself, ofcourse – if you have a staff or friendsavailable to help, good for you.For a start, you’re going to need...