... need for organizations to improve the state of people, the planet, and profit simultaneously if they are to achieve sustainable, longterm growth 222 Free Test Bank for Marketing 12th Edition by Kerin ... the late 1950s d the mid-1980s e the first few years of the 21st century 222 Free Test Bank for Marketing 12th Edition by Kerin Multiple Choice Questions - Page With respect to the history of American ... sales era c the marketing concept era d the marketing orientation era Chapter 01 - Master Test Bank e the societal marketing era The marketing concept refers to a the activity for creating, communicating,...