... better, stronger, and more valuable to your advertising and promotional needs. That’s why I want to use this preface and theacknowledgments that follow to give everyone the credit and thanks their ... before.BULLETINS, INVITATIONS, AND INVITATIONAL BULLETINSBulletins and invitations are widely and successfully—used for business-to-business seminars to sell products and services. They are discussed ... magical words, like free, new, and now, that many prospec-tive and current customers accept uncritically. You are “invited” in magazine and newspaper ads, by radio and television commercials, on...