... of social situation: individual or group confrontation; formality or informality of the occasion; prior acquaintance or not of the party; conventional emotional quality ascribed to the occasion; ... are aware of the fact that a suitable address term can establish and maintain a good relationship. In international companies, there are many people from different nationalities work together, ... Eastern languages use a different language from Indian-European languages such as Russian - general and inflectional language, English, American, Australian - analysable and inflectional languages....