... Champion 43,200 85 6 ,80 0 900,000 43, 380 85 6,620 – 180 180 Challenger 5,000 95,000 100,000 4 ,82 0 95, 180 180 – 180 TOTAL 48, 200 951 ,80 0 1,000,000 48, 200 951 ,80 0 OVERALL PROPORTION 4 .82 % 95. 18% The expected ... 24,9 08. 9 –3 ,81 1 –245 4,056 1,319.9 19.2 660.5 QUEENS 5,245.2 1, 483 .1 11 ,87 1.7 1,021 –103 –9 18 1 98. 7 7.2 70.9 RICHMOND 7 98. 9 225.9 1 ,80 8.2 –15 51 –36 0.3 11.6 0.7 SUFFOLK 3,133.6 88 6.0 7,092.4 ... channel B customer a figure that is as valuable as the cost-per-response measures often used to rate channels. Data Mining for Customer Relationship Management Customer relationship management...