... a Robot
Let your personality show through your writing.
●
GOOF-PROOF IT!
●
Business writing should sound professional, not stiff or dull. Your
writing will be more interesting and easier to read ... to keep
your writing from alienating or offending your audience.
72
goof-proof
BUSINESS WRITING
RULE #33: Remember the Parts of Speech
Identifying the six major parts of speech,...
... for ten
minutes.
265Section 2 The Business Writer’s Alphabetical Reference
Example: It may snow.
Example: I might attend the party.
May and might are interchangeable when expressing the possibility ... equal to one million cycles
per second.
270 The AMA Handbook of Business Writing
Imperative Mood
Imperative mood is an attitude in writing or speaking that involves giving
directives, o...
...
that characterise business. Writing is not an arcane form of art, but a skill like leader-
ship that matures with training and experience. Writing talent helps, but good writing
is essentially ... effective when it comes to business writing.
Language is a powerful kind of magic. This book is an attempt to identify its underlying
structure in the context of business and present...
... 50 w w w . c a p t u r e d el i v e r e x ce l . co m
Substance
Writing gains in meaning and credibility when it is substantiated. ... Substantiation leads to com-
munication that empowers and respects stakeholders.
Spin is common in business, where fierce competition can prompt organisations to
exaggerate. Suddenly, every organisation ... longer unconditional and everlasting.
To avoid...
... mirrored. Press ENTER.
4.
Select two points to define the mirror line.
5.
Enter Y to erase source objects or N to keep the source objects.
212 ■ Chapter ... ENTER.
■ Specify the lower left corner as the
basepoint.
■ Right-click and click Reference.
5.
Specify the reference angle by selecting the
following points on the angle of referen...