John Wiley And Sons Wireless Networks eBook LiB

John Wiley And Sons Wireless Networks eBook LiB

John Wiley And Sons Wireless Networks eBook LiB

... GermanyJohn Wiley & Sons Australia Ltd, 33 Park Road,Milton, Queensland 4064, AustraliaJohn Wiley & Sons (Asia) Pte Ltd, 2 Clementi Loop 02–01,Jin Xing Distripark, Singapore 12980 9John Wiley ... Many thanks to Wiley s editors and editorial assistantsfor their outstanding work .Wireless Networksxvi 1Introduction to WirelessNetworksAlthough it has history of more than...
Ngày tải lên : 13/09/2012, 10:21
  • 418
  • 638
  • 3
John Wiley And Sons Wireless Networks eBook LiB - Preface

John Wiley And Sons Wireless Networks eBook LiB - Preface

... and satellite phones as well as wireless local area networks (WLANs) have found widespread use and have become an essential tool to many people in every-day life. The popularity of wireless networks ... layer and the MAC protocols of two wireless local area network standards, IEEE 802.11 and ETSI HIPERLAN 1. Further- more, it discusses the latest developments in the field of...
Ngày tải lên : 29/09/2013, 21:20
  • 2
  • 372
  • 0
John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB.pdf

John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB.pdf

... handles its brands through brand managers. ButLarry Light, a brand expert, doesn’t think that brands are well man-aged. Here is his plaint: “Brands do not have to die. They can bemurdered. And ... mistake to think that advertisingbuilds the brand. Advertising only calls attention to the brand; itmight even create brand interest and brand talk. Brands are builtholistically, through the o...
Ngày tải lên : 21/09/2012, 17:33
  • 226
  • 1.4K
  • 7
John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB - phần 4

John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB - phần 4

... should go further and honor outstanding employee performance through recognition pro- grams, newletters, CEO awards, and the like. John Kotter and Jim Heskett, in Corporate Culture and Performance, 32 empirically ... fu- ture and know it, and those who can’t predict the future and don’t Forecasting and the Future 67 know it. After asking different economists for an opinion,...
Ngày tải lên : 24/10/2013, 08:20
  • 20
  • 617
  • 0
John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB - phần 5

John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB - phần 5

... market exchanges, and hunt for bargains on online auction markets and used goods markets. • You can place orders, transact, and make payments to suppli- ers and distributors faster and at a lower ... superior profits and aver- age profits. Where is partners value? Loyal suppliers and distributors can make a company, and disloyal ones can break a company. Where is knowledge and...
Ngày tải lên : 24/10/2013, 08:20
  • 20
  • 574
  • 0
John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB - phần 6

John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB - phần 6

... brand-new hand- sets and a reduced-price call plan to attract new customers while old customers are stuck with outdated handsets and pay more. Why not offer a trade-in plan for old equipment and ... their brands, employees, distribution partners, suppliers, and intellectual knowledge including patents, trademarks, and copyrights. You need to go further and list your core competenc...
Ngày tải lên : 24/10/2013, 08:20
  • 22
  • 557
  • 0

Xem thêm

Từ khóa: