... sub-ordinates, and yet, he was well aware that several other candidates whom How to Attract and Motivate the Best People 2 47 ccc _people_ 229-254_ch08.qxd 4/3/ 07 1:14 PM Page 2 47 your passion, and then prepare ... candidates and theirmotivation, address their concerns, and share your passion about yourcompany, your projects, and the job you are offering.Anyone can hire average people. Anyone can hire people ... attract and motivate thebest people, you need to put yourself in the candidate’s shoes, candidlyassess whether your opportunity is truly the best for him or her, share How to Attract and Motivate...