0
  1. Trang chủ >
  2. Kinh Doanh - Tiếp Thị >
  3. Quản trị kinh doanh >

101 marketing strategies for accounting law consulting and professional services firms phần 4 pptx

101 marketing strategies for accounting law consulting and professional services firms phần 4 pptx

101 marketing strategies for accounting law consulting and professional services firms phần 4 pptx

... Instead, clients of professional firms see perceived value in terms of trust, response time, and the quality of the relationship. 101 Marketing Strategies 92Waugh 08 2 /4/ 04 10:37 PM Page 92Acknowledge ... need.ConclusionThe consultative professional thinks past the services sale to theneeds of the client and to the long-term relationship. 101 Marketing Strategies 76Waugh 07 2 /4/ 04 10:38 PM Page 7683CHAPTEREIGHTThe ... certifications and similar measures of technical compe-tence. Yet most firms don’t have standards for returning phonecalls or keeping in touch with clients when not doing work for them. 101 Marketing Strategies 80Waugh...
  • 28
  • 353
  • 0
101 marketing strategies for accounting law consulting and professional services firms phần 6 doc

101 marketing strategies for accounting law consulting and professional services firms phần 6 doc

... dog close isone way to demonstrate what you can do for prospects. 101 Marketing Strategies 144 Waugh 12 2 /4/ 04 10:36 PM Page 144 55Techniques for AnsweringObjectionsHere are three ways to strongly ... interest.They just wait and say no. 101 Marketing Strategies 1 24 Waugh 11 2 /4/ 04 10:36 PM Page 1 24 147 CHAPTERTHIRTEENMinimizing Risk63 Support Your Proposal with SolidEvidence 64 Minimize Prospect ... proposal evaluation tool can be found in Appendix D. 101 Marketing Strategies 146 Waugh 12 2 /4/ 04 10:36 PM Page 146 Waugh 13 2 /4/ 04 10:36 PM Page 148 Finding Unmet NeedsIf the prospect answers this...
  • 28
  • 261
  • 0
101 marketing strategies for accounting law consulting and professional services firms phần 7 pps

101 marketing strategies for accounting law consulting and professional services firms phần 7 pps

... is a powerful sellingtool and a way to minimize the perceived risk of working withyou. 101 Marketing Strategies 1 54 Waugh 13 2 /4/ 04 10:36 PM Page 1 54 Waugh 15 2 /4/ 04 10:35 PM Page 176sponse ... information,you must be careful to design a process that will give you useful and reliable information. 101 Marketing Strategies 168Waugh 14 2 /4/ 04 10:36 PM Page 168Develop Consistency For ... business hours, and to keep clients better informed as to the progress of our work.You need analogous internal service standards. 101 Marketing Strategies 162Waugh 14 2 /4/ 04 10:36 PM Page 16263Support...
  • 28
  • 322
  • 0
101 marketing strategies for accounting law consulting and professional services firms phần 8 docx

101 marketing strategies for accounting law consulting and professional services firms phần 8 docx

... your practice, use this formula to set up a systemthat works for you. 101 Marketing Strategies 196Waugh 17 2 /4/ 04 10:35 PM Page 196What Premium Services Can You Offer? For example, strategic ... your suggestions and you will increase your posi-tion of trust and profits. 101 Marketing Strategies 188Waugh 16 2 /4/ 04 10:35 PM Page 188 74 A Client Business ReviewAkey marketing technique ... credibility thanwhen you ask for the business directly. They are seen as rela-tively objective sources of information. 101 Marketing Strategies 2 04 Waugh 17 2 /4/ 04 10:35 PM Page 2 04 79Use the Summary...
  • 28
  • 377
  • 0
101 marketing strategies for accounting law consulting and professional services firms phần 10 pps

101 marketing strategies for accounting law consulting and professional services firms phần 10 pps

... in-formed of my progress. Thank you for being my client and for helping me expand mypractice.With warmest regards,(signed) 101 Marketing Strategies 2 54 Waugh 21 apps 2 /4/ 04 10: 34 PM Page 2 54 261ACT, ... work and distractions.Remember, just one turned-off prospect can cost a full-year’s marketing budget in lost revenue. 101 Marketing Strategies 248 Waugh 21 apps 2 /4/ 04 10: 34 PM Page 248 budget ... advances for over 25 years. Our clients have used themwith great success. 101 Marketing Strategies 240 Waugh 20 2 /4/ 04 10: 34 PM Page 240 Please take a moment to jot down a few names and phone...
  • 36
  • 289
  • 0
101 marketing strategies for accounting law consulting

101 marketing strategies for accounting law consulting

... Introduction9Waugh 01 2 /4/ 04 10:31 PM Page 9 Marketing Strategies John Wiley & Sons, Inc.Troy Waugh 101 for Accounting, Law, Consulting, and Professional Services Firms Waugh 00 fm 3/22/ 04 10 :43 AM Page ... effective in hun-dreds of the world’s most successful firms. 101 Marketing Strategies for Accounting, Law, Consulting, and Professional Services Firms has been over 30 years in its development. Beginning ... skills. When you become a professional whocan also market, you will be the master of your destiny. 101 Marketing Strategies 4 Waugh 01 2 /4/ 04 10:31 PM Page 4 Waugh 01 2 /4/ 04 10:31 PM Page 2About...
  • 289
  • 335
  • 0
Marketing wisdom for 2006: 110 marketers and agencies share real-life tips pptx

Marketing wisdom for 2006: 110 marketers and agencies share real-life tips pptx

... Reportsfrom MarketingSherpaAbout MarketingSherpa Inc.MarketingSherpa, Inc. is a research firm publishing Case Studies, benchmark data, and how-to information on marketing, advertising, and public ... num-bers and mailto links for customer care. Stay tuned to support channels for clues on what customers understand, don’t understand and what you can doto keep them coming back!Charles Warnock, Marketing- Interactive, ... 173,000executives read MarketingSherpa newsletters and RSS feeds every week.You can sign up for your choice of six free MarketingSherpa newsletters at:http://www.MarketingSherpa.comMarketingSherpa...
  • 48
  • 334
  • 0

Xem thêm

Từ khóa: teaching 101 classroom strategies for the beginning teacherstrategies for prevention from civilian and military studiesmarketing and sales strategies for hotelsmarketing and sales strategies for event planners101 instant marketing strategies101 instant marketing strategies to grow your businessBáo cáo quy trình mua hàng CT CP Công Nghệ NPVNghiên cứu tổ chức pha chế, đánh giá chất lượng thuốc tiêm truyền trong điều kiện dã ngoạiNghiên cứu tổ hợp chất chỉ điểm sinh học vWF, VCAM 1, MCP 1, d dimer trong chẩn đoán và tiên lượng nhồi máu não cấpNghiên cứu vật liệu biến hóa (metamaterials) hấp thụ sóng điện tử ở vùng tần số THzđề thi thử THPTQG 2019 toán THPT chuyên thái bình lần 2 có lời giảiGiáo án Sinh học 11 bài 13: Thực hành phát hiện diệp lục và carôtenôitGiáo án Sinh học 11 bài 13: Thực hành phát hiện diệp lục và carôtenôitNGHIÊN CỨU CÔNG NGHỆ KẾT NỐI VÔ TUYẾN CỰ LY XA, CÔNG SUẤT THẤP LPWAN SLIDETrả hồ sơ điều tra bổ sung đối với các tội xâm phạm sở hữu có tính chất chiếm đoạt theo pháp luật Tố tụng hình sự Việt Nam từ thực tiễn thành phố Hồ Chí Minh (Luận văn thạc sĩ)Phát hiện xâm nhập dựa trên thuật toán k meansNghiên cứu, xây dựng phần mềm smartscan và ứng dụng trong bảo vệ mạng máy tính chuyên dùngTìm hiểu công cụ đánh giá hệ thống đảm bảo an toàn hệ thống thông tinThơ nôm tứ tuyệt trào phúng hồ xuân hươngQuản lý nợ xấu tại Agribank chi nhánh huyện Phù Yên, tỉnh Sơn La (Luận văn thạc sĩ)Nguyên tắc phân hóa trách nhiệm hình sự đối với người dưới 18 tuổi phạm tội trong pháp luật hình sự Việt Nam (Luận văn thạc sĩ)Giáo án Sinh học 11 bài 14: Thực hành phát hiện hô hấp ở thực vậtGiáo án Sinh học 11 bài 14: Thực hành phát hiện hô hấp ở thực vậtHIỆU QUẢ CỦA MÔ HÌNH XỬ LÝ BÙN HOẠT TÍNH BẰNG KIỀMMÔN TRUYỀN THÔNG MARKETING TÍCH HỢPTÁI CHẾ NHỰA VÀ QUẢN LÝ CHẤT THẢI Ở HOA KỲ