... start over. We are not building capacity in a sustainable way. I believe that we have turned fund-raising from a sustainable source of income into an unsustainable source that is a perpetual ... 2 13 IndexAddis, Benyam, 21, 104Africa, globalization and, 102–107Airlines, rationalization by, 128– 130 Amazon, 52Amnesty International, 105, 135 Andressen, Katya, 141, 144Apple Inc., ... 27Association for Cancer Research (ARC), 25–26Attracting donors, 132 – 136 . See also Audience; Branding; Marketing; SexinessAudience, 141–145Bard, Alexander, 82– 83 Blogging, 39 –40Body language,...