... exhibitions, public relations initiatives, Internet activity and by creating an effective 'point of sale' strategy if you rely on others to sell your products. Limit your activities to those ... confirmation of your willingness and confidence in your own ability. 4. Do you have enough confidence in yourself and in your abilities to sustain yourself in business, if or when things ... get tough? Again talking about running a business is totally different from actually being faced with everyday decisions that all small business owners have to contend with. A Brief Guide to...