... is divided into four key components: how to position your business for breakthroughs, how to niche your business to gain influence, how to make the most out of your certification to acquire leverage, ... for and grow your business, your market will inevitably flock to you. Build lasting professional relationships with your clients and always seek to treat your customers as you do your friends. ... businesses. Make use of your Web site, print out articles written about you or your business, get yourself interviewed, write articles pertaining to your industry, anything to get you and your...