... 151; goal-setting theory 147 , 148 , 149 , 151; hierarchy of needs 147 , 148 , 149 , 151; reinforcement theory 147 , 148 , 151; two-factor theory 147 , 148 , 151motivational CQ 43 multi-national enterprises ... 146 –52; intrinsic motivation 43 ; money 146 ; motivation theories 146 –9; non-monetary rewards 125, 152–6motivation theories 146 –9; equity theory 147 , 148 , 151; expectancy theory 147 , 148 , ... 129 43 .Tung, R. (1995) ‘Managing Cross- national and Intro- national Diversity’, Human Resource Management, 32 (4) : 46 1–77.Tung, R. L. (19 84) ‘Strategic Management of Human Resources in the...