... Hopefully, your company will not incur 14 | PATENT SAVVY FOR MANAGERS 1st edition Patent Savvy for Managers by Attorney Kirk Teskasubstantial patent costs until marketing determines whether ... come rolling in if only they had a patent. Patent- savvy people, though, know a patent is just a document. Innovative products and 8 | PATENT SAVVY FOR MANAGERS services make you money. If ... explain the tools used to manage patents for example, the patent lifecycle, patent committees, patent searches, patentability studies, the patent application, and patent prosecution. Using these...