... that may require extra financing. The turnover ratio shows whether
i
The Impact of Globalization on Vietnamese company s financial
performance: A Case Study of Lang Son Cement Company (LCC) ... of financial statements
2.3 The nature of globalization
2.4 The impact of globalization on the financial performance of Vietnam...
... information for analyzing the
problem, the data source necessarily includes secondary data.
3.2.1 Data source
3.2.1.1 Secondary data:
Secondary data consist of information that already exists, ...
such contracts (Jones, 1995). The failure of the corporate system and its ability to
continue as a going concern can be a result of the failure of remaining the partici...
...
corporations, the multinational companies to take action reflected business social
1
THE EFFECT OF CORPORATE SOCIAL RESPONSIBILITY ON
COMPANY S FINANCIAL PERFORMANCE
A case study of NamTrieu Company& quot; ... non-governmental organizations. Those associations and
organizations play a huge role in developed countries. But, the roles of associations
and NGO...
... to the
underlying reason behind it. The term of “corporate/organizational culture” was used
by organization research professors and managers to refer to one of the main reasons
behind Japanese ...
In the past, the answer for the question “Why do people work for a certain
company instead of one another?” might be the reasonable salary, the benefits or the
high...
... awareness of
the available brand.
• Alternative evaluation: this is the stage whereby the consumers evaluate and rank
alternative brand based on the information they have. Such information can be ... a slogan or jingle: a slogan is a visible feature of a brand. There can be a
strong link between a slogan and a brand. The slogan and jingle are powerful and
can...
... can the Company build its LiOA brand as a strong brand and a valuable asset
of the Company.
54
DEVELOP
Brand Identity
Brand concept
MANAGE
Brand Image
Portfolio management
MAINTAIN
Brand loyalty
Equity ... brand-as-organization
The brand-as-organization perspective focuses on attributes of the organization rather than
those of the product or service. Such organizati...
... are company s competencies in production?
iv
category of the company, in Vietnamese market. The company s management can refer to the
analysis and recommendation for formulating strategy and ... missions and goals are examined. Then external and internal environments are
analyzed to identify strategic situation that company is facing. Strategies are developed for the
com...
... collected and analyzed, the result of the above data, information will be
conducted in chapter four, it also supported by the case study, and the last chapter
will summarized the main ideas of the ... Cooper and Kaplan ABC is an approach
which could solve some disadvantages of traditional costing systems, the actual costs
of production and of the costs of rel...
... evaluates
overall satisfaction level of customers, fulfillment of
their expectations, and company s performance
versus the ideal provider (Gustafsson et al. 2005 ).
Customer satisfaction ...
CUSTOMER SATISFACTION – A CASE STUDY OF DANAPHA
PHARMACEUTICAL COMPANY, VIETNAM
Advisor: Shyh-Hwang Lee
Co-advisor: Nguyen Xuan Lan
Research hypothesis
We have four following h...
... for manufacturing
SMEs and company s relationship with their material suppliers etc.
Primary data concentrates mostly on the company information that will help analyze the real
situation of Son ... Son
Thuy Company Interviewing the information of company s history, company s performance,
company s organization and function of departments (operating, managers...