... Persons involved in new product planning develop skills in understandingmarketing research, sales forecasting, and promotional planning, In addition, persons working in new product planning develop ... bad timing, excessive optimism, inadequate research, insufficient investment, sloppymarketing, etc. Persons who specialize in new product planning can find opportunities in themarketing of ... of business, While, historically, starting salaries andjob assignment in retailing have been at lower levels than in manufacturing or advertising, thegap is narrowing, both in terms of initial...